Just saw 'Avatar' Last night....

Media consumption is interesting to me... access to what and how, who benefits from hollywood's stable industry and how much, and what we humans are interested in in terms of entertainment (and the existential dilema of why we need to be entertained at all, of course)

Here's a statistics-rich Economist article about the release of the largest grossing film to date "New Moon" and the recent release of "Avatar."  Toward an understanding of human entertainment consumption patterns...